Category Archives: SEO

Get Listed!

Back in the dark ages, you know, before the internet, businesses just needed to make sure they were listed in the yellow pages of the good old phone book. Today people go to the internet to find businesses and there are countless platforms for them to search. Most people are familiar with the big search engines like Google and Bing, but there are lots of other platforms that people use to search and discover businesses. It can be an overwhelming process to make sure that the listings for your company are up-to-date and accurate across all these platforms.

Our Experts

Google Search Results Have a Whole New Look Now That Tweets Have Arrived

The Google-Twitter partnership is now live, with tweets showing up in mobile search results today. The rivals have gotten closer in recent months as Twitter looks for a bigger audience to share all its content—and ads—and Google looks for more ties to social media.

Searches for popular topics now return Google’s typical results and a side-scrolling stream of related tweets.

“If you’re interested in hearing more from Taylor Swift, a quick search on Google will pull up her most recent Tweets,” Twitter said in its announcement. “Or, if you’re a TV buff, a search

Now It’s Official: More Google Searches Are Coming From Mobile Than Desktop

Following years of speculation about the demise of desktop-based search, Google is officially announcing today that for the first time, more searches come from smartphones and tablets than from laptops and desktops.

Smartphones account for more than half of searches in 10 countries—including the U.S. and Japan—according to Google, which didn’t release exact percentages or a full list of countries. But it is playing up mobile at its annual AdWords Performance Summit, being live-streamed this afternoon.

“The purchase funnel is officially dead,” proclaimed Jerry Dischler, vp of product management at Google. “What we’re seeing are

Twitter Reaches Deal to Show Tweets in Google Search Results

(Bloomberg) — Twitter Inc. has struck a deal with Google Inc. to make its 140-character updates more searchable online.

In the first half of this year, tweets will start to be visible in Google’s search results as soon as they’re posted, thanks to a deal giving the Web company access to Twitter’s firehose, the stream of data generated by the microblogging service’s 284 million users, people with knowledge of the matter said Wednesday. Google previously had to crawl Twitter’s site for the information, which will now be visible automatically.

The agreement underscores the progress that Twitter Chief Executive Officer Dick

Google Search Share Drops After Firefox Switch

GoogleGOOGL +1.92% is already feeling the effects from the recent loss of a search deal, as a potentially larger deal looms.

Market researcher Statcounter says Google’s share of U.S. search traffic, excluding mobile devices, declined to 75.3% in December from 77.5% in November, after the maker of the Firefox browser made Yahoo the default search engine. YahooYHOO +0.18%’s share of search traffic excluding mobile devices grew to 10%, from 8%.

That’s a significant shift, given that Firefox accounted for roughly 14% of U.S. browsers in December, Statcounter says.

Google’s Chrome and

How to validate a domain in PHP

PHP is by far our favorite programming language here at The Barton Organization. As a search engine optimization company in Florida, we use technologies like Laravel, WordPress & Drupal quite frequently.

In this little tutorial, we’re going to talk about how to validate a domain in PHP.

In order to validate a domain, the easiest way is to validate based on whether or not the domain is attached to an IP address or not. You can do regex to match the domain to a pattern, but then you need to keep a list of valid domain patterns. You can check

Florida SEO Made Easy

An online presence is a must in this digital day and age. Most companies understand the need to have a website and advertise on the internet. Methods for making the most out of a website can help customers find you online and seek out your services. One form of marketing available on the internet is called search engine marketing (SEM). The vast amount of SEM lingo can make this seem like a daunting task. The Barton Organization, a Florida SEO company, takes the stress out of internet marketing by implementing a successful strategy to promote your online presence.

Defining the

How to use pathinfo() to get the filename of a file without the extension (PHP)

There comes a time in a programmers life when you want or need to grab the filename of a file, but not the file extension, while using PHP.

Here’s how to do just that:

$filename = pathinfo(‘./bin/myimage.jpg’, PATHINFO_FILENAME); echo $filename;

It comes in handy when you want to do something with the filename without having the file extension there to get in the way. Please use responsibly.

SEO Tips and Tricks

The Barton Organization is a search engine optimization company in Florida.

Little things can make a BIG difference when it comes down to improving search engine ranking. In the internet world SEO plays a big part on boosting rankings and being seen on the search engines. Here are 7 SEO tips and tricks that can be easily and quickly implemented, but pack major punch.

#1. Fresh, Unique Content

Continuously create unique content. Don’t just copy and paste. Make it your own. Tell the world what is unique about each individual page on your website. What do you like

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